Odacité is a luxury skincare brand Odacité was founded by Valerie Grandury, who developed the brand after a personal battle with cancer made her more conscious of the ingredients in her skincare products. Odacité emphasizes natural, organic ingredients and aims to deliver effective skincare solutions without compromising on environmental responsibility.
PRODUCT LAUNCH PHOTOGRAPHY
These images were photographed for Odacité product launches: Aventurine Kiss Serum, To Health And Beauty (newsletter), Rose Quartz Gua Sha, and Treatment Mists. These images were used on social media and in email marketing materials. They were staged, photographed, retouched, and edited by me.
For the launch of Odacité's Aventurine Kiss Vitamin C serum. Featuring a rollerball made of the lucky crystal Aventurine, we wanted to emphasize the top as well as the luxurious serum within the bottle.
For the launch of Odacité's newsletter, To Health and Beauty, and for evergreen promotion.
For the launch of Odacité's gua sha.
For the launch of Odacité's treatment mists.
INSTAGRAM STORIES
At Odacité I created several a-la-carté stories to lead viewers toward engaging with our website, reading our blog, or viewing a recent press mention. Below are three Instagram stories I designed to enhance our content's visibility and drive audience interaction.
Custom text-based graphics created for the Odaicté Instagram:
